O "Grande Roll-back": Por que a IA não é a bala de prata que prometeram? A cruel realidade matemática de que a IA custa muito mais que o humano.

Dev.to / 6/3/2026

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Key Points

  • The article argues that the long-promised myth of AI drastically lowering technology operating costs is colliding with real compute economics, noting that AI model compute costs in major firms can now exceed payroll expenses.
  • It cites the Uber CTO’s admission that Uber’s annual AI budget was consumed in just four months, attributing the blowout to uncontrolled usage of Claude Code and “tokenmaxxing” behavior without governance.
  • The piece highlights that only about 18%–25% of AI projects manage to beat the cost of capital, because development, integration, ongoing maintenance, and token costs create a high barrier to sustainable ROI.
  • It points to massive planned spending by Big Tech—US$725B this year (up 92%)—while questioning whether token-driven AI infrastructure costs can remain sustainable and justify the investment.
  • It adds supporting signals: a large share of GitHub code is reportedly AI-generated, and Meta’s projected 2026 AI infrastructure spend (US$145B) is rising due to underestimated computational capacity needs, triggering investor concerns and likely layoffs.

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